Workflows Directory
Workflow templates for advertising and lead generation
Results
13 workflow templates
Ad to page check
When a campaign's landing page is ready for a prelaunch check, the acquisition owner gets a findings list that sets each ad beside the captured page: message, offer details, form and next step, on mobile and desktop. Page states nobody captured are marked unknown.
- Starts it
- Acquisition owner
- Brings
- export, notes
- Gets
- 4 outputs
Campaign audience check
When an audience export is ready for review, the campaign owner gets it segmented with reconciled counts, the exclusions applied and the records whose contact status needs checking, with conflicts, stale records and duplicates kept visible.
- Starts it
- Campaign owner
- Brings
- export, notes
- Gets
- 5 outputs
Campaign build sheet
When an approved campaign brief is ready to become a setup specification, the campaign operator gets one build sheet: names, audiences, exclusions, destinations, budgets and measurement fields, with every unresolved setting and missing asset marked as a gap. Nothing is built or spent.
- Starts it
- Campaign operator
- Brings
- export, notes
- Gets
- 4 outputs
Cold outreach sequence drafting
Your outreach reads like you wrote it on your best day: a first note and its follow-ups, drafted in your own voice, where every line about the prospect traces to a dated fact and every line about your company traces to facts you supplied. You read it, edit it and send it yourself.
- Starts it
- Founder
- Brings
- notes, document, pasted text
- Gets
- 6 outputs
Creative fatigue review
When a campaign's reach or response pattern prompts a creative review, the paid media lead gets frequency and response set against the campaign's own baseline, by creative and audience, with other explanations marked and options to test.
- Starts it
- Paid media lead
- Brings
- export, notes
- Gets
- 6 outputs
Creative test evidence review
When a batch of ad creative is ready for review, the creative strategist and media lead get an evidence table by creative, angle, format and hook, with tentative learning and next-test options. No winner or loser is named, and thin evidence is held back.
- Starts it
- Creative strategist
- Brings
- export, notes
- Gets
- 6 outputs
Creator campaign plan
Before a creator campaign starts, the marketing lead gets one plan: the goal, each creator's deal and deliverables, a base and a conservative budget checked against the budget supplied, the dates, the set-up before launch and the decisions. A person approves the spend.
- Starts it
- Creator programme lead
- Brings
- export, notes
- Gets
- 8 outputs
Creator content reuse plan
A brand marketer sees which published creator posts may be reused on which of the brand's channels, read only from the usage rights they supply, with every placement ending before the rights do. Where the rights are silent or unclear, the question goes to whoever reviews contracts.
- Starts it
- Brand marketer
- Brings
- export, notes
- Gets
- 9 outputs
Inherited campaign audit
When an agency takes over an account or prepares a campaign health review, the media or analytics lead gets an inventory of what is running against the client's plan: mismatched offers, disagreeing destination pages, missing measurement evidence, and an owner for each follow-up.
- Starts it
- Media lead
- Brings
- export, notes
- Gets
- 6 outputs
Lead form field review
When a client questions a long inquiry form or abandoned submissions, the conversion lead gets a field-by-field review: what each field is used for downstream, where people leave, and proposed labels, error messages and test questions. The lead and the client's data owner decide every change.
- Starts it
- Conversion lead
- Brings
- export, notes, document
- Gets
- 6 outputs
Lead quality pattern review
When sales feedback or results raise a lead-quality concern, the acquisition lead gets a review of leads and their outcomes by source, page, location, device and timing, with cases to verify with sales and possible measurement faults listed.
- Starts it
- Acquisition lead
- Brings
- export, notes
- Gets
- 5 outputs
Prospect list by role and firm type
Before anyone writes a first note, you know which kinds of firm and which roles in them deserve your next conversations. Every firm is tested against your own criteria first and carries a sourced reason, a grade and the questions only a conversation can answer. Nobody is contacted.
- Starts it
- Founder
- Brings
- export, notes
- Gets
- 6 outputs
Search exclusion conflict check
The paid search specialist gets a list of live keywords that a live exclusion may be blocking, each with the level where the exclusion applies and the campaign intent it touches. They are clues from the text; the specialist decides what to change.
- Starts it
- Paid search specialist
- Brings
- export, notes
- Gets
- 5 outputs